With a 15-year background in fashion design and retail, I've always been passionate about fashion, from selecting new collections to choosing materials and colors, with a focus on sustainability. Despite a career shift into residential real estate, my interest in fashion and my long-time desire to launch an online retail business never waned.
This interest soon turned into a reachable reality with the creation of a small dog accessories online shop. I'd always wished to have a transactional website and to sell small dog accessories and apparel.
My passion for these tiny, furry companions knows no bounds. I love their ability to join us on our adventures, big or small, making every journey more enjoyable.
Having welcomed my beautiful Nala, a magnificent little Yorkshire, not long before deciding to plunge into the world of dog product companies, I quickly realized just how little choice there was for Nala.
I was always on the lookout for clothes, leashes, harnesses, and collars that matched her personality and were practical for our daily outings and activities, but finding products that were a perfect fit proved challenging.
I aspire to provide small dogs lovers with a range of clothing, accessories, and products designed with their well-being in mind. These small companions are not just pets; they are integral members of our families, sharing in almost every facet of our lives. From accompanying us on hotel stays and family events to joining in our outdoor adventures, small dogs enhance our lives immeasurably. My goal is to bring to their lives as much as they bring to ours, by offering products that cater not just to their needs, but also to their comfort and joy.
